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Vinted vs Depop: Which Platform Pays More in 2026?

A detailed comparison of fees, selling experience, and profit potential on the UK's two biggest fashion reselling platforms.

26 January 20268 min read

The Big Question Every UK Reseller Asks


If you're selling pre-loved fashion in the UK, you've probably asked yourself: should I sell on Vinted or Depop?</strong> Or maybe both?


Both platforms have exploded in popularity, but they work quite differently — and those differences affect your bottom line. Let's break it down.


Fee Comparison: Where Does Your Money Go?


This is the big one. Fees directly eat into your profit, so let's compare:


Vinted Fees (2026)


  • Seller fees: £0 (yes, really — Vinted doesn't charge sellers)
  • Buyer pays: Buyer Protection fee (typically 5% + £0.70)
  • What this means: You keep 100% of your listed price

  • Depop Fees (2026)


  • Selling fee: 10% of the sale price
  • Payment processing: ~2.9% + £0.30 (varies by payment method)
  • What this means: You lose ~13% on every sale

  • The Verdict on Fees


    Vinted wins on fees — by a landslide.</strong> If you sell a £20 item:

  • Vinted: You keep £20
  • Depop: You keep ~£17.12

  • Over 100 sales, that's nearly £300 more in your pocket</strong> with Vinted.




    Audience & What Sells Best


    Fees aren't everything. The audience matters too.


    Vinted's Audience


  • Age range: 18-45, skewing slightly older
  • Style: Everyday fashion, high street brands, family items
  • Best sellers: Zara, H&M, Next, kids' clothes, basics
  • Vibe: Practical, value-focused buyers

  • Depop's Audience


  • Age range: 16-26, heavily Gen Z
  • Style: Vintage, Y2K, streetwear, unique pieces
  • Best sellers: Vintage band tees, 90s/2000s fashion, Nike, unique finds
  • Vibe: Trend-driven, aesthetic-focused buyers

  • The Verdict on Audience


    Depop wins for trendy/vintage items.</strong> If you're selling Y2K fashion or curated vintage, Depop buyers will pay more.


    Vinted wins for everyday items.</strong> High street clear-outs and practical clothing sell faster on Vinted.




    Selling Experience


    Vinted


  • Listing: Quick and easy, less focus on photography
  • Communication: Built-in offers system, less negotiation
  • Shipping: Integrated labels, buyer pays shipping
  • App experience: Clean, simple, transaction-focused

  • Depop


  • Listing: More effort required — good photos are essential
  • Communication: Lots of DMs, negotiations, "is this still available?"
  • Shipping: You handle shipping (or use Depop shipping)
  • App experience: Social media feel, likes/follows matter

  • The Verdict on Experience


    Vinted is easier.</strong> Less time per listing, less back-and-forth.


    Depop rewards effort.</strong> Good photography and curation can command higher prices.




    Which Platform Should You Choose?


    Here's our recommendation based on what you're selling:



    The Smart Move: Use Both


    Many successful resellers use both platforms</strong>. Here's the strategy:


  • List trendy/vintage items on Depop — higher prices justify the fees
  • List everyday items on Vinted — keep 100% of your profit
  • Cross-list everything — more exposure = faster sales

  • Just be careful not to oversell! If an item sells on one platform, remove it from the other immediately.


    **Pro tip:** An inventory app like Ordernise can track your listings across both platforms and help you avoid overselling nightmares.



    The Bottom Line


    For pure profit on everyday items:</strong> Vinted wins (0% seller fees)


    For curated vintage/trendy items:</strong> Depop can command higher prices


    For maximum sales:</strong> Use both and track your inventory properly


    The best platform is the one where your specific items</strong> sell for the best profit. Start with one, learn the audience, then expand.




    *Want to track your sales across both platforms and actually know your profit? Try Ordernise free</a> — we calculate fees automatically so you always know your real margins.*


    Track your inventory and profits with Ordernise

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